For the past few weeks, we’ve been posting tutorials about how to use some powerful and free SEO tools to help you improve your WordPress site’s rankings with search engines.
Whether your site runs on WordPress or not, you don’t want to neglect the opportunity to promote your business and get some attention online using Google My Business.
- 1 What is Google My Business?
- 2 Step 2: Check to see if your business has already been picked up by Google Places.
- 3 Step 3: Follow the steps that Google guides you through.
- 4 Step 4: Get your listing verified.
What is Google My Business?
Formerly known as Google Places for Business, Google Listings, and Google+ Business Pages., the new Google Business Listings help people who are searching to make more informed decisions about where to go. Google lists everything from restaurants and hotels to dry cleaners and bike shops, as well as non-business places like museums, schools, and parks.
Google Business Listings connect people to information from the best sources across the web, displaying photos, reviews and essential facts, as well as real-time updates and offers from business owners.
Sign in to your Google account and click on the Manage Now button to begin the process of listing your business on Google. If you have multiple business listings, check out this article on managing multiple locations on Google My Business.
Step 2: Check to see if your business has already been picked up by Google Places.
Simply type in your phone number on the first registration screen and see if it matches correctly with your business number and location. If it matches, then you can go ahead and edit your existing listing. If not, you’ll want to create a new listing and make sure you’re signed in with the Google account that you want to use.
Step 3: Follow the steps that Google guides you through.
Enter all of your basic information, add categories that apply to your business, hours of operation, payment options, photos, videos, and any additional details you want potential customers to know about.
Step 4: Get your listing verified.
Google will call you to verify your listing, so have your phone handy. Otherwise, you can verify via SMS or postcard. It shouldn’t take more than 12 hours for your listing to appear. Now you can track how your business listing is performing on Google with a personalized dashboard within Google Places. It includes data about how many times people have found your business on Google.
Want more free ways to promote your business and boost your SEO? Check out our tutorial series:
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